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Get 25% Off at Starbucks! The Popular “Send 1 Get 1” Campaign is Back in Japan
1. Introduction Starbucks Japan’s highly anticipated "Send 1 Get 1" campaign is finally back! It’s …
  • Smart Spending
Enjoy Reading with Your Baby! A Guide to “Bookstart” in Japan and Top 5 Picture Books
Picture books are the ultimate communication tool for connecting with your baby, even before they s…
  • Smart Spending
Best Decaf in Japan: 6 Cafe Chains for Pregnant & Nursing Moms
1. Introduction As someone who loves visiting cafes, one of the biggest challenges I faced during p…
  • Life in Japan
[Smart Shopping] 4 Best Ways to Buy Cheap Kids’ Clothes in Japan: Perfect for Nursery & Muddy Play
Introduction  "Are the clothes I bought last month already too tight?" "Did the nursery school…
  • Smart Spending
What’s in my bag? ~0-Year-Old / Pre-Solids Edition~
Many moms and dads want to go out actively with their children, but just thinking about the amount …
  • Baby goods
  • Outing & Travel
100-Yen Shop vs. Baby Brands: When to Save and When to Splurge?
100-Yen Shops Are Convenient, But... 100-yen shops (like Daiso and Seria) are treasure troves. Rece…
  • Baby goods
  • Smart Spending
[2025 Best Buys] 4 Life-Saving Baby Items Recommended by a Japanese Mom
Happy New Year! 2025 was a memorable year for me—it was the year I became a mom. A new life comes w…
  • Uncategorized
[Ultimate Guide] Stress-Free Outings with Baby in Japan: 5 Ways to Find Nursing Rooms & Diaper Stations Easily
1. Introduction  "What if my baby starts crying while we're out?" "Where can I find a place to…
  • Uncategorized
【Updated】Top 5 Must-Have Japanese Toys for 0-Year-Olds: Safe, High-Quality & Trusted by Moms
1. Introduction Raising a baby in a foreign country can be a challenge, especially when you’re look…
  • Uncategorized
[Complete Guide] Mercari Japan: A Beginner’s Guide to Registration and Purchasing
Introduction Have you ever heard of "Mercari"（メルカリ）? It is the largest flea market app in Jap…
  • Uncategorized